Let's Talk

Social Media Marketing

Social that
builds, not
just broadcasts.

Strategy-led content, community management, and paid amplification — built to grow audiences that actually become customers.

Platform Coverage

Where your audience already is.

We don't recommend platforms because they're popular — we recommend them because your customers are there. Every channel we manage has a clear role in your marketing mix.

Facebook

Community building, local targeting, and the broadest demographic reach for Michigan businesses.

Instagram

Visual storytelling and Reels for brands where aesthetics and lifestyle matter.

LinkedIn

B2B reach, thought leadership, and professional audience targeting for service businesses.

Google Profile

Local discovery, reviews management, and post cadence for Google Business Profile.

TikTok

Short-form video for brands targeting younger demographics or ready to go viral-adjacent.

Our Approach

Strategy before
a single post.

Most agencies start posting. We start listening — to your business, your customers, and your competitors. The strategy comes first. The content follows.

Audience & Channel Strategy

We define who you're trying to reach, where they spend time, and what they respond to — before a single piece of content is made.

Content Creation

Written copy, designed graphics, and video direction — all aligned to your brand voice and scheduled for maximum consistency.

Community Management

Comments, DMs, and reputation monitoring handled with your brand voice — turning interactions into relationships.

Paid Amplification

Targeted ads that extend your best organic content to the right people — with transparent reporting on what's actually working.

What's Included

The full service,
not a partial one.

Social media management isn't just posting. It's strategy, creative, scheduling, community, reporting, and optimization — and it's all included.

Monthly Content Calendar

Every post planned, approved, and scheduled in advance. You review it before it goes live — nothing surprises you.

Branded Graphic Design

On-brand visuals for every post — designed in-house to your brand standards, not pulled from stock template libraries.

Caption Copywriting

Captions written in your brand voice — with hooks, calls to action, and hashtag strategy baked in.

Community Management

Comment monitoring, DM responses, and follower engagement — your audience feels heard, not ignored.

Monthly Performance Report

Reach, engagement, follower growth, click-through, and ad performance — explained in plain English, not platform dashboards.

Competitor & Trend Monitoring

We keep tabs on what's working in your industry and incorporate it — so your content stays relevant without chasing every trend.

Results you can measure — and explain to your team.

3.4×
Avg. Reach Increase
5.8%
Avg. Engagement Rate
60d
To Measurable Growth

Common Questions

Before you reach out.

Still figuring out if social media management makes sense for your business? These are the questions we hear most.

Ask Us Directly
  • It depends on the platform and package. Most clients receive 3–5 posts per week per active platform. We don't post for the sake of posting — every piece of content has a defined purpose in your overall content mix. Quality and consistency matter more than volume.

  • We handle graphic design and written content in-house. For original photography and video production, we either work with your existing brand assets or coordinate with vetted local creative partners. We'll be upfront in proposals about what's covered and what's an add-on.

  • Organic social growth takes time — expect meaningful traction in 60–90 days as your content library builds and the algorithm learns your audience. Paid social can drive results faster, often within the first 30 days, depending on budget and targeting. We set realistic expectations upfront and report on the metrics that actually matter for your goals.

  • We manage Facebook, Instagram, LinkedIn, Google Business Profile, TikTok, and Pinterest. We recommend platforms based on where your audience actually is — not where it's trendy to be. For most Michigan service businesses, Facebook and Instagram form the core, with LinkedIn added for B2B.

  • Yes. Paid social — Facebook Ads, Instagram Ads, and LinkedIn Ads — is available as a standalone service or combined with organic management. We handle strategy, creative, targeting, and reporting. Ad spend is billed separately and goes directly to the platform — we don't mark it up.

Work With Us

Ready to make
social work harder?

Tell us about your business and your goals. We'll put together a platform recommendation and content approach — before you commit to anything.