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Posted on November 13, 2015
Blog

The Holiday Mood Using Seasonal and Holiday-Themed Advertisements for Your Business It may seem too early to hang up lights and start thinking about the holiday season, but Black Friday is nearly here and it is the time for businesses to consider how to boost revenue by taking advantage of shoppers who are getting in the spending mood. The bulk of many business’ revenues are earned during the holiday months, which means that this is a time when custom marketing programs will have...

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Posted on September 22, 2015
Blog

NWA Looks Back 25 Years of Advertising and Marketing Advertising and marketing has changed a great deal since NWA, Inc. opened it’s doors in 1990. Back when Microsoft was the first company to exceed $1 billion in sales and the personal computer was becoming a fixture in most homes, NWA began with plans to develop with technology so that clients always had the most up-to-date services. “We started with drawing boards, but now we’re using the best computers and software available for...

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Posted on March 26, 2015
Blog

Mobile-Friendly Gets Websites Found Google Announces Mobile-Compatible Sites Will Rank Higher in Searches Because so many consumers are now using their mobile devices to browse the Internet, Google has announced they are making changes to their search algorithms that will rank websites that are mobile-friendly much higher than mobile-incompatible websites in search results. Some estimates place more than 60 percent of all Google searches on mobile phones, so Google wants to capitalize on this traffic and ensure the users will have the best...

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Posted on July 29, 2014
Blog

In this digital age, many companies have decided they don’t need a print marketing brochure, referring people to their website or social media pages instead. However, are they missing the boat? Increasingly, many companies engage in digital/online marketing because these forms of marketing offer speed, cost effectiveness and interaction with clients and prospective clients. However, printed brochures can be used alongside online marketing activities to help communicate to your target audiences. Their merits include the following. Merits of printed brochures Tangibility: a...

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