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Posted on July 2, 2020
Uncategorized

For online buyers, your website is the first thing they see after hearing about your business. How they feel after interacting with your website determines whether they continue exploring your website or turn the other way. When people think about making a good website, they mostly think about an aesthetically pleasing one. Although creating an attractive website is essential, keeping usability in mind is just as important. An attractive website can help you attract leads and transform them into paying customers. However,...

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Posted on June 10, 2020
Search Engine Optimization

Google Search Console is a highly-advanced toolset that lies at the forefront of Search Engine Optimization. It plays a critical role in helping SEO professionals analyze website visitors and improve Search Engine Results Pages (SERP) ranking and visibility. The tool tells users which pages people search when they open a website, how much web traffic a website is receiving, the device, and platform people use to find a website, and most importantly, what makes a website successful. Google Search Console is a...

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Posted on June 3, 2020
Search Engine Optimization

Installing Google Analytics in WordPress requires a series of steps: Step 1: Create a Google Analytics Account Before connecting to the software of your WordPress website, it’s essential to create a Google Analytics account first.  To sign up for the tool, we need to head over to the Google Analytics homepage. In case you already have a Google account, you  need to sign in to continue. Otherwise, you have to sign up and create a new Google account from scratch. Once you have...

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Posted on August 1, 2017
Business

How to Respond to Negative Online Reviews Every business gets a bad review from time to time. It might be tempting to just ignore or delete bad reviews when you get them, but it is more productive to respond. Customers expect a response to their comments, particularly when they have had a negative experience with your business. By responding to bad reviews, and responding in a professional and constructive way, you’re demonstrating that you care about customer feedback and want to...

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Posted on June 28, 2017
Advertising & Marketing, Blog, Branding, Business, Search Engine Optimization, Social Media

Why Resharing Content on Social Media is Good for Business Keeping your small business’ social media accounts updated with fresh content can be a difficult and time-consuming task. You try to regularly write and post new content that your customers will connect with and share with their friends, but it’s not always possible to make time during the week to create fresh, viral content. Sometimes it’s not even about finding the time—finding new and interesting material to write about is also...

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Posted on June 1, 2017
Advertising & Marketing, Branding, Business, Search Engine Optimization

As a business owner, you know the importance of having a professional-looking website. You know that your website serves as your representative in the huge community that is the Internet, and that it is a valuable platform advertising your business and connecting with customers. But to reap the benefits of your business website, it needs to be regularly updated with fresh, up-to-date content. Here are our top four reasons to perform frequent maintenance and update your business website: Ensuring your information...

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